A successful entrepreneur for 20 years, Stephanie Breedlove has made a powerful impact in the payroll industry. On the podcast, Stephanie discusses the myth surrounding "If You Build It, They Will Come" in the sales sector.
There is a lot said and written about the promotion in social networks. This is a great way to make yourself known. But outside the communities there is life. And the next step is to promote brand offline.
Topic: 8 Steps to optimize your B2B lead conversion efforts
1) Strengthen sales and marketing alignment
2) Go beyond what they expect
3) Engage and nurture your leads
4) Leverage and test lead scoring to focus the human touch
5)Learn and optimize
6) Improve sales, marketing systems and process alignment
7) Consistent brand messaging
8) Avoid aggressive sales tactics
Demir Bentley and his wife, Carey, run Lifehack Bootcamp, a productivity and lifestyle design company for high performing individuals who want to bring sanity back into their lives. On the podcast, Demir discusses why you should rethink always-on communication.
Joe Sweeney has owned, operated, and sold four manufacturing companies, led the Wisconsin Sports Authority, and founded Sports Marketing Management (SMG). On the podcast, Joe discusses the ins and outs of successful networking.
Email marketing is a superb opportunity to earn yourself more customers and ensure that your company can make the most of their marketing efforts in general. Though that could be difficult, here are a few tips on how to put together a sales email that is optimized for results.