As the old saying goes...all work and no play makes Jack a dull boy SO make it FUN to be in your sales team. This is No 7 of my 7 Principles that underpin a successful high performing sales team.

Adding fun into a work environment has a positive impact in so many ways...

- Strengthens team bonds, commitment to the team and to achieving sales targets
- Increases loyalty, support and trust
- Learning becomes easier
- Happiness...which research tells us increases sales by 37% More here on the research
- Generates a positive winning mindset

Having fun doesn't mean you are less focussed on achieving goals because you incorporate fun into the journey of achieving your goals.

So how do you do that?

- Add games and exercises to sales meetings that increase drive, proactivity and creative thinking
- Use humour in a positive way when reinforcing good behaviour
- Be a caring and empathetic sales leader
- Share positive stories
- Organise social occasions when possible...it's really important for you to stay sober on these occasions ;)

What FUN isn't...

- Negative banter that shames people
- Sarcasm or gossip about one of your team
- A laugh at somebody else's expense
- Getting drunk with your team :(

Notice the reaction you get

Be sure to check the impact of the ideas you implement...if people don't see the fun in something it's not fun. If it's only fun for you...you won't get the result you want.

If it doesn't hit the spot...get some feedback, tweak and go again.

Get your team involved too...especially if you think specific individuals have a flair for creating fun ideas. Give them the ground rules and boundaries then let them have a go!

Until next time

Leigh :)
Leigh Ashton
ABOUT THE AUTHOR
Leigh Ashton> website | all articles
Hi I'm Leigh Ashton of The Sales Consultancy

Whether you're a small business or a leading brand, an area manager or a Chief Executive, whether you're new to sales or an experienced sales professional. Even if you're not in sales at all but want to understand it, you've come to the right place.

The World of Sales is changing.

Today's conventional sales training doesn't address the psychological barriers that get in their way.

My approach takes your sales team through a process that:

* Helps them identify their psychological barriers and gives them the tools to overcome them
* Teaches them how the mind works so they can keep motivated and stay focused
* Gives them the ability to identify the psychological patterns of their clients and prospects so they connect with them at a deeper level and close more sales

And at a higher level...

* It creates more success in other areas of their lives so they are happier generally...and happier sales people generate more sales

Wherever you are on your personal sales journey what's the best course of action for YOU.

- Sales Training - that actually gets results
- Leadership and Management
- Personal Coaching and Mentoring
- Sales Mentoring Programme
- NLP (Neuro Linguistic Programming) and how it can help you accelerate your success
- Keynote Speaking
  • /data/userPictures/1603041F-0CBC-4019-A14D-82C147D431D5.jpgTyler Spencer4/26/2019 4:05:25 PM
    I like your article, the two things that stood out to me are the building the culture around accountability and making meetings educational and fun to challenge the sales team. Thank you for sharing your insight!

  • /data/userPictures/3243AF74-6C14-4A30-9F93-4A87DE5AAC5A.jpgLeigh Ashton4/26/2019 7:17:38 PM
    Glad you liked it Tyler and thanks for your comments :)

  • /data/userPictures/F246D126-4F48-4FDE-9B1E-369F4478250B.jpgErin Vergara5/8/2019 6:57:46 PM
    I enjoyed the article. I try to incorporate fun into my sales teams work day as well. It's nice to hear that it is an acceptable and encouraged practice.

  • /data/userPictures/3243AF74-6C14-4A30-9F93-4A87DE5AAC5A.jpgLeigh Ashton5/11/2019 4:26:39 PM
    It most definitely is Erin...creating a happy team that enjoys what they do generates more sales!

  • /_ckcommon/images/blanks/userPicture.jpgCaroline Valenti9/5/2019 10:32:06 PM
    Thank you for linking the article "The Happiness Dividend" to this article. I was interested in the fact that there is research behind happiness improving sales and enjoyed reading more into that.

  • /data/userPictures/3243AF74-6C14-4A30-9F93-4A87DE5AAC5A.jpgLeigh Ashton9/6/2019 5:56:59 AM
    You're very welcome Caroline. Happiness has a big impact on results :)