Refuse to Lose

What It Takes to Get Back in the Fast Lane in Sales

Martin Limbeck describes how sales professionals can get back in the fast lane--even in tough times with budget cuts, well informed clients, and comparable products. He shows that the ability to sell is within all of us. What it takes to be successful is the right attitude and tenacity.

The 0% Finance Sales Pitch

When zero's not hero, just like it sounds, this proposition is too good to be true.

The competition within the car sales industry is fierce. The pressure is on, as fuel prices rise, consumers are seeking more fuel economic cars. Day by day car technology advances as more car manufacturers enter the market driving the costs down. This has propelled the presence of incentivized sales pitches, like the 0% car finance offer.

An endless string of ringing phones, overflowing email inboxes, bosses, coworkers, competitors, complaints and water-cooler gossip inundate our days. Often the stress to close a deal or get things done keeps us awake at night. In the world of selling, just like the Superbowl, there are fantastic distractions but in the end nobody is really saying or doing anything. Until along comes someone who sticks out for how "unsalesy" they are.

The right sales pitch will increase your sales dramatically. It takes time to write a great sales script however an effective cold call script will do much of your job for you. The key to selling more is to engage customers with your initial sales pitch and talk about their needs. When they feel your solution has value they will happily buy.

Being able to answer the "What do you do?" question and sum up the unique aspects of their business in a way that excites others to inquire more in a brief and concise manner is often called the elevator pitch for the intended time it takes you to ride an elevator. As long as you understand your audience, what specifically you do for them and in what unique way, you will master the elevator pitch.

Yet more tips and advice on how to give a strong presentation, whether it's for a prospect or for your boss.

Public speaking isn't easy, even for salespeople. Here are a few suggestions that will make your presentations go more smoothly.