We have found that the biggest obstacle from sales reaching greater success on social media is the inability to communicate specific value to specific, targeted audiences. See how taking an account based sales and marketing approach on your profile and in your social selling approach can drive a greater response.

Why Most B2B Sales Professionals' LinkedIn Profiles are Worthless

The LinkedIn Profile Mistakes You're Making How to Start Communicating Your Value

9 out of 10 profiles for sales professionals are worthless sales and marketing tools. They are practically worthless to prospects. Read this article to see how sales professionals are failing to communicate their business value to prospects and why you may need to give your LinkedIn profile an immediate makeover.